Completed: Summer 2017
Team: Pyramid Communications
World health Organization SMC comic book
When the World Health Organization (WHO) comes to your firm and asks you to illustrate a comic book about malaria prevention, you grab your tablet and get drawing, right?
WHO was seeking an engaging way to share information with community care workers on seasonal malaria chemoprevention (SMC) — basically, better training booklets for community workers who help mothers prevent their babies from getting malaria. WHO had seen success using the comic book format in internal training materials and wanted to give it a try in the field.
As the only designer and illustrator on this project, I did my best to work around tight deadlines, lots of mandatory content, and cultural representation feedback (as we had to represent all twelve countries where SMC works). In the end, I am proud to have transformed what could have been a dry medical handbook into a visually interesting comic book.
Why Arial Narrow? you ask. When possible, WHO asked that we use system fonts so that they could replace the English with other translations in the future. They also asked that we emphasize important pieces of information with a different non-system font.
Anopholes, a reccurring character in the comic book, is a young mosquito learning about the SMC program and its effects.
WHO asked that the scenes in each country have colors corresponding to the flag of that country.